TRUCE Recommends Technology Be Embedded by Auto Makers and Deployed by Wireless Carriers to Control Use of Mobile Devices in a Moving Vehicle

For Immediate Release

December 01, 2016 – On the heels of the release of National Highway Transportation Safety Administration’s guidelines to wireless carriers and auto manufactures to address driver distraction, TRUCE reported they have been in past talks with auto manufacturers regarding the embedding of TRUCE technology into vehicle infotainment systems, in order to manage the use of mobile devices in the vehicles’ cabin. TRUCE is the world’s leading provider of solutions that promote safe driving and stop distracted driving. The company’s patented platform prevents mobile distractions while a vehicle is in motion, throughout the entire vehicle or just the driver’s seat zone, addressing each of the concerns outlined in NHTSA’s guidelines.

TRUCE has been a market leader since its inception in 2009, leading the company to being tapped to testifying before the U.S. Department of Transportation and NHTSA to encourage automotive and device manufacturers to utilize its patented, proprietary and award-winning technology as both a proven and immediate industry standard. TRUCE is used by consumers, small to midsize businesses and Fortune 100 firms. Unlike all other competing technologies, TRUCE still remains the only vendor able to block and audit on both iOS and Android-based mobile devices. It also has a unique proximity-location feature that can determine where the mobile device is in the vehicle’s cabin, and block accordingly once the mobile device is back in the hands of the driver.

“We’re encouraged by NHTSA’s continued focus on stopping the ever-growing problem of distracted driving, and the thousands of crashes and fatalities it causes each year in the U.S.,” said TRUCE Vice President of Marketing Jesse Hoggard.

“We welcome the attention these guidelines bring to the issue, and are proud to say that TRUCE has engineered a solution that is available in the marketplace already that solves the problem and addresses each of the concerns brought forth in the guidelines,” Hoggard said.

TRUCE has testified before the Department of Transportation and NHTSA regarding the robustness of its platform, encouraging automotive and device manufacturers to utilize its patented solution in tandem with in-cabin technology to stop driver distractions and enable safer, smarter driving. 

“We are confident that if auto manufactures and wireless carriers utilize our existing technology, along with an increased focus on insurance premiums, local and state laws, and resulting litigation, will assist in decreasing distracted driving related accidents and deaths,” said Hoggard.

To get a complete, unbiased view of TRUCE’s technology, please access the latest Consumer Reports magazine review from this past May.

Distracted driving kills eight people and injures over 1,100 more each day in the United States alone. Moreover half of all teens will be involved in a traffic accident before they graduate from high school, and auto accidents are the number one killer of teenagers between 16-19 years of age. These statistics aren’t just unique to the United States. Of the 7 billion people across the globe, 6.8 billion have phones. Accordingly, the instance of mobile phone use behind the wheel, and associated accidents, are on the rise. TRUCE is on a mission to end this disturbing trend, protecting its users from mobile distractions as they travel more than 1.5 million miles a day and counting.

About TRUCE
Established in 2009, TRUCE is the world’s leading technology to stop distracted driving for passenger and commercial vehicles. The company’s patented distracted driving prevention platform and flagship product, DriveID, eliminates talking, texting, and browsing on any mobile device while a vehicle is in motion. TRUCE’s mobile device policy enforcement technology has been recognized by the Consumer Reports, the Consumer Electronics Show and the National Traffic Safety Institute, and is used by families and Fortune 500 companies. For more information on the Baton Rouge, La.-based company, visit trucesoftware.com and follow @Cellcontrol.